Labeling Guidelines for Imported Food in Malaysia

Malaysia offers an enticing market for international imported food products. However, you must understand and comply with the country’s labeling guidelines.

Here, we’ll simplify the essential labeling requirements that importers like you need to follow, so your products meet Malaysian Regulations.

Importance of Compliance Labels for Imported Food

Labeling may not be the most thrilling aspect of your business, it may not even be a priority for you.

Truth is, it is actually without question, very crucial. Here’s why.

Complying with labelling guidelines ensures that your food products meet safety standards. Also, consumers everywhere have a right to know what’s in their food.

Beyond that, proper labeling is your passport to the Malaysian market. It shows that you are a consumer-centric importer.

Guide to Label Imported Food

Before you plan to import food, one crucial step is to ensure you follow the Malaysian Food Regulations 1985 – particularly, labeling.

To gain approval for importing products, pay close attention to these compulsory labeling requirements.


Although imported products are allowed to be in primarily English, it is highly advised to also include Bahasa Melayu.

Due to the fact that almost every Malaysian speaks Bahasa Melayu, your product will certainly reach a wider market here.

Product Name

Apart from what it’s called, you should also include the actual product name that clearly reflects what your product is.

For example: 

Product Name: Kellogg’s Froot Loops
Actual Product Name: Sweetened Multi-grain Cereal

Labeling Guidelines for Imported Food in Malaysia


List all the ingredients in descending order of their weight in the product. It’s also important to include the QUID labelling percentage for the main ingredients.

For example: 

Product: Peanut Butter
Ingredients: Peanuts (64%), Vegetable Oil, Salt.

Allergen Information

If any ingredients are known to cause hypersensitivity such as nuts, wheat, soy, or dairy, it should be highlighted on the label.

This is also required if the product is produced in the same facility as other products which have these allergens.

Nutrition Facts Panel

Imported products should follow the standard specifications of the Malaysian NIP format which includes 7 parameters.

The Food Regulations also requires you to state the nutrient content per 100g or 100ml and per serving size.

Net Weight or Volume

Clearly state the net weight or volume of your product in metric units based on the format set by the regulations.

It is also a requirement to state the minimum drained weight if the food is packed in liquid.

Company Details

There should be displayed on the label the your company name and address as the importer or distributor.

You may also include the manufacturer name and address but it is not required by the Regulations.

Labeling Guidelines for Imported Food in Malaysia

Country of Origin

Although the manufacturer name and address isn’t compulsory, you should clearly indicate the country of origin on your product label.

Date Marking

Another important requirement is the date marking which states the expiry date, best before date, and/or manufacturing date.

Storage Instructions

If your product highly depends on the storage conditions to maintain its quality, provide the storage instructions for the sake of consumer safety.

Label Compliance for Imported Food in Malaysia

For importers, compliance with Malaysia’s Food Regulations is more than a mere regulatory requirement – it’s a strategic move.

It’s your path to access a dynamic market and gaining trust with Malaysian consumers through transparency and quality.

Need more food business consultation or want to start a project? We can help you with compliant labeling solutions and packaging design. 


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    Next read: Why Food Labelling is Important in Malaysia


    This article is for informational and educational purposes only and does not constitute legal or professional advice. Although we strive to provide accurate general information, the information presented here is not a substitute for any kind of professional advice, and you should not rely solely on this information. Please opt for a one-to-one consultation with us or a relevant professional for your specific concerns regarding food business solutions in Malaysia before making any decisions.

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